PickleJar Games
category /
Brand experience
client /
Pickle jar
deliverables /
Brand experiance
Logo design
Naming
Motion Design
about the project
We created a playful yet professional brand identity for Pickle Jar, an indie game development studio. Pickle Jar needed a brand that could balance whimsy with professionalism—something memorable enough to cut through the noise of the game scene, but polished enough to attract serious collaborators. The name itself suggested personality, but the visual identity needed to translate that charm without feeling cartoonish or limiting.
the result
We embraced the pickle jar concept as more than just a quirky name. The jar became a metaphor for the studio's philosophy: preserving classic game design principles while adding their own unique twist. Our visual system plays with containment and creativity, tradition and experimentation. The result is a brand identity that feels distinct, approachable, and confident—perfectly positioning Pickle Jar as a studio that takes their craft seriously but doesn't take themselves too seriously.
team
Anginé Pramzian, Creative Director
Gor Muradyan, Graphic Designer
Marat Petrosyan, Graphic Designer
