Armat Vodka - Vodka is the purest form
category /
Digital experience
client /
Samkon
deliverables /
Branding
Illustration
Packaging
UI/UX design
Website development
about the project
We’ve already worked with Armat before, perfecting the online presence for their brandy line. This time, they came to us with a radical new proposal for a vodka drink sourced from Armenian traditions yet comfortable in the hands of the modern cosmopolitan connoisseur. Armat Vodkas come in four flavours. Wheat, Lime, Strawberry and Herbal. Each has a unique fabrication method inspired by the animal kingdom. We went for a simple layout for our website.
Visit The Website
the result
Armat emphasised the need for a vodka which would be both traditional yet cosmopolitan. This requirement was reflected in the bottle branding, which feature clean lines with decals depicting the ancient animals which inspire the spirits. These design beats are also present on the website itself to emphasize sophistication and purity.
awards
Honorable Mention on Awwwards
team
Anginé, Creative Director
Arman, Account Manager
Sevak, Graphic Designer
Lusiné, Illustrator
Arus, UI/UX Designer
Narek, Interactive Designer
Jiro, Front-end Developer
Styop, Front-end Developer