WeRecycle - The smart way

No need to reinvent the wheel though. Green is the internationally recognised colour of environmental consciousness - so no surprise, it features prominently in the site’s design language along with blue. We made a conscious decision to keep the text at a minimum and use illustrations to convey everything from the basic concept to necessary instructions. Every single icon and drawing was custom made in house. The front page depicts an animated ‘microcity’ featuring a typical swiss mountain setting complete with crisp alpine lakes, trains, and sources of renewable energy. The traditional swiss cottages are being serviced by WeRecycle recycling vehicles and driven off to be reused in ecologically friendly ways. WeRecycle told us that their primary goal was to make recycling as effortless as possible for their members, so we adapted that philosophy in our web design as well. The site works just as natively on a desktop as any tablet or smartphone. Ordering a pickup is as intuitive as ever.